Facts of the day 20130822 – Tonträgermarkt Deutschland, Streaming Payouts, Online-Video

  • Recorded Music in Deutschland

    • Umsatz der Tonträgerbranche im 1. Halbjahr: €660 mio (+1,5%)

    • jeder vierte Euro wurde mit Downloads und Streaming erwirtschaftet.

    • Anteil der Downloads am Gesamtumsatz: 20% (+5,3%)

    • Anteil Streaming am Gesamtumsatz: 4,6% (+2,3%)

    • Wachstum Streaming im Vergleich zum 1. HJ 2012: 105%

    • Anteil CD am Gesamtumsatz: 67,5% (-2,7%)

    • Anteil Vinyl am Gesamtumsatz: 1,8% (Umsatzplus: >30%)

    • Aneil Musik-DVD am Gesamtumsatz: 5,2%

    • Quelle: Musikmarkt

  • Streaming Payouts

    • Streamingeinkünfte von Zoe Keating für 232.000 Streams: $906,41

    • Quelle: Keatings Google Tabelle (Anmerkungen: da das Produkt aus den in der Tabelle genannten Streams und Durchschnittspreisen ein anders Resultat ergibt, als in der Tabelle ersichtlich, gibt es wohl weitere Parameter, die aus dem Google Doc nicht ersichtlich sind. Steuern? Fees? /// Für die Interpretation, am besten die Notizen auf dem entsprechenden Tabellenblatt lesen.)

  • Video-Sharing

  • Online Video – Unique Viewers im Juli 2013 in den USA

    • Google-Seiten (Youtube & Co.): 167,9 mio – die sich insgesamt 17,7 mrd Videos ansahen – und verbrachten im Schnitt 544 Minuten im Monat auf der Seite

    • Facebook: 61,3 mio Unique Viewers – 741,4 mio Videos – 21,6 Minuten pro Viewer

    • Vevo: 49,6 mio viewer – 613,8 mio videos, 42,1 Minuten

    • Top Youtube Partner Channels im Bereich Musik: Vevo (47,6 mio viewers), Fullscreen (34,5 mio), Maker Studios, 28,6 mio, Warner Music (27,6 mio), The Orchard (22,1), UMG (16,9) und Sony Music (14)

    • Quelle: comScore

 

News:

  • Streamingdienst AMPYA und Vodafone kooperieren bei Mobilfunktarifen – Musikmarkt

  • PRS for Music (UK) und Youtube unterzeichnen Lizenzvertrag für 130 Länder – PRS

Facts of the day – 20130703

  • Youtube buys 7% stake in Vevo for $40 mio (Source: MusicAlly)

  • Pandora publishing royalties

    • estimated payment to Sony/ATV & EMI Music Publishing: pro rata share of 5% of revenues

    • estimated payment to Universal Music Publishing (new deal from July 2nd): 5-10% of revenues

    • revenue rate that Pandora pays ASCAP, BMI and SESAC alltogether: 4,3%

    • royalty rate that pandora wants to pay after the aquisition of a terrestrial radio station: <1,7% of gross revenue

    • Publishing royalties paid per play by Pandora: $0,000073

    • Publishing royalties paid per play by US traditional radio: $0,000094

    • Performance royalties paid per play by Pandora: $0,001098

    • Performance royalties paid per play by US traditional radio: $0,00

      • Numbers based on a case study for one song by Hypebot

    • Pandora listeners in may 2013: 70,8 mio

    • traditional radio listeners (in the US) in an average week in June 2013: 242,5 mio

      • Source (and a great read): Hypebot

  • Foursquare rewards

    • # of concerts you need to check in on Foursquare in order to have the chance to win a 3-month premium account at Deezer: 7+

    • market coverage: concerts at 15000 music venues in 15 countries

    • Foursquare active users at the end of 2012: 8 mio

    • Source: Deezer

  • Music On-Demand Streaming forecast

    • revenues in 2017 in Germany: €125 mio

    • percent of total digital revenues in 2017: 18%

    • 65% of respondants (1200 Online Users in Germany, aged 18 to 65) know about music streaming services, more than 10% are using them

    • almost 30% can imagine paying for music streaming

    • Source: MusikWoche

New Commission rate that direct-to-fan service nimbit charges for sales over its platform: 10% (down from 16,5%) and 5% for premium account users.

Facts of the day – 20130628

  • Facebook Advertising

    • click-trought rate of News Feed retargeting is 49 times higher than FB Ads on the right-hand sidebar (RHS) and 21 times higher than standard web retargeting

    • cost-per-click for news feed retargeting is 0,5 times the cost of RHS and 0,2 times the cost of web targeting

    • Source: AdRoll

  • Pandora Radio Royalties

    • Amount that songwriter David Lowery sais he received from Pandora for 1,159 million plays: $16,89

    • Blogger Michael DeGuste confirms that but adds some numbers:

      • Pandora paid $1372 in total for 1,159 million plays

      • $42,23 to the songwriters (Lowery only holds 40% of thos rights)

      • $97 in total for songwriting/publishing (songwriters/publisher/right administrator)

      • $1274,90 for performance rights (label, band/performer, session musicians)

  • MySpace – adoption in the first two weeks after launch on June 12th

    • 31 mio visitors (16 mio in first week)

    • 995000 app downloads (iOS app store rank: #147 on June 27th)

    • cost of advertising campaign: $20 mio

    • Source: Billboard

  • Spotify staff

    • # of engineers that Spotify wants to hire in their New York office until end of 2014: 130 (total # of engineers then: 200)

    • Source: The Next Web

  • App Business

    • # of downloads you need to be in Top 50 free iPhone app US-Charts: 23000 per day

    • # of downloads you need to be in Top 50 paid iPhone app US-Charts: 950 per day

    • revenue you need to generate per day to enter Top 50 Crossing Charts in the US: $12000

    • Source: Distimo

    • Music Apps (iOS) in the Top 50 free charts in the US:

      • 30th place: Rdio

      • 35th: Spotify

      • 42nd: Pandora

Song of the day (Nr. 33 of spotify viral charts Germany)